Đan Nguyên Travel — Full-Stack Branding, Web & 6.4x ROAS Performance Ads Engine
Performance Marketing & Web Development • 2023 - Present

Đan Nguyên Travel — Full-Stack Branding, Web & 6.4x ROAS Performance Ads Engine

ROAS (Return On Ad Spend)
6.4x

Tổng Quan Dự Án

End-to-end Freelance Growth & Digital Transformation project for Đan Nguyên Travel (Car Rental & Tourism in Da Lat). Handcrafted complete brand identity (Logo, color system), developed dannguyentravel.com, established Facebook & Instagram channels, and managed Meta Performance Ads from 2023 to present. Achieved 6.4x ROAS, a 32% inquiry-to-completed booking conversion rate, and 300 verified bookings from 164M VND ad spend with an AOV of 4M VND.

Meta AdsBrand IdentityWeb DevelopmentTravel & TourismROAS 6.4x32% Conv Rate
⚠️ Thách Thức Ban Đầu

High competition in Da Lat travel sector required a distinct brand identity, high-converting web portal, targeted Meta ad campaigns, and structured inbox sales scripts to reduce lead drop-offs.

Giải Pháp Kỹ Thuật

Created brand identity and logo, built responsive web portal, created Facebook and Instagram profiles, executed multi-campaign Meta Ads targeting high-intent travelers, and optimized inbox nurturing workflows to achieve 32% booking conversion and 6.4x ROAS.

Tư Vấn & Audit Phễu Tăng Trưởng Cho Doanh Nghiệp Bạn

Đặt lịch khảo sát chuyên sâu cùng Albert Hoang để nhận lộ trình tăng trưởng tương tự.

SUẤT AUDIT MIỄN PHÍ THÁNG NÀY: CÒN 3/10
⚡ Phản hồi tư vấn chi tiết trong 2 giờ
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Kết Quả Đo Lường Minh Bạch
6.4x
ROAS (Return On Ad Spend)
32%
Message to Purchased Conv. Rate
164M VND
Total Ad Spend (300 Bookings)
4M VND
AOV (Average Order Value)
Đan Nguyên Travel — Full-Stack Branding, Web & 6.4x ROAS Performance Ads Engine | Case Study Tăng Trưởng | Albert Hoang